Sep 4, 20221 minFocus on zero-party data: embracing privacy and personalizationOver the past two years, marketers have adapted to the changing expectations of consumers interacting with brands. Recent privacy changes...
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Aug 8, 20221 minZeroing in on zero party data: Embracing privacy and personalizationOver the past two years, marketers have adjusted to shifting consumer expectations in interacting with brands. This is evidenced by...